Where the New Brunswick counter is, and when it is open
Our store is at 51 Bayard St, in the middle of downtown New Brunswick, a few steps off George Street. New Brunswick has been the Hub City for generations, and Bayard Street sits right in the working part of it. If you have gold sitting in a drawer, a jewelry box, or a safe deposit box, this is a short trip to turn it into cash.
Start with the constraint, because it is the one that catches people out: this store is open Monday through Friday, 10am to 6pm, and it is closed both Saturday and Sunday. There is no weekend counter here. Plan a weekday, and give yourself enough time before six that you are not rushed at the end.
If no weekday works for you at all, two of our other stores do open on Saturday. East Brunswick runs 10am to 3pm and Middlesex runs 10am to 4pm. Both are a reasonable drive from downtown, and either will handle exactly the same items this store handles.
No appointment is needed on a weekday. Walk in with one ring or with a shoebox, and most visits run fifteen to thirty minutes end to end, depending on how much you set down on the counter.
What our New Brunswick buyers actually purchase
Scrap gold is the largest share of what comes through the door. Snapped clasps, single earrings whose partner disappeared years ago, a ring that cracked and was never worth fixing, a knot of chains at the bottom of a dish. Damage is irrelevant to us. A bent 18K bracelet holds the same metal as a perfect one, and the offer says so.
Wearable jewelry is just as welcome: wedding bands, engagement rings, charm bracelets, pendants, lockets, cufflinks, tie bars and gold watches. Where a piece carries value beyond its metal, because of a maker, a stone, or genuinely old workmanship, our buyers will say so and price it above melt when that is warranted.
Coins and bullion are a serious part of the business here. We buy American Gold Eagles and Buffalos, Krugerrands, Canadian Maple Leafs, Austrian Philharmonics, and United States gold coinage struck before 1933. Bars and rounds from recognised mints are bought on weight and tested purity.
Dental gold turns up more often than people expect. Crowns, bridges, inlays and loose scrap all hold real metal, whether your dentist handed it back in an envelope or you found it going through a relative's things. Estate lots get the same treatment: every piece sorted, tested and priced individually, so you leave knowing what was actually there.
Because we are downtown, the counter also sees gift cards, cell phones and laptops. If you are clearing out a mix, bring all of it in one trip and we will work through each category in the same visit.
| What you have | How to bring it | What happens at the counter |
|---|---|---|
| Karat-stamped jewelry, 10K through 24K | Loose or boxed, tangled is fine | Sorted by stamp, then every piece verified on the XRF before any offer |
| Broken chains, odd earrings, bent or cracked rings | Exactly as they are, unrepaired and unpolished | Bought as metal, since condition does not change what the machine reads |
| Gold coins, bars and rounds | In whatever holder or tube they came in | Identified individually, then weighed as their own group |
| Silver coins dated 1964 or earlier | Loose in a bag, jar or coffee can | US dimes, quarters and half dollars from those years are 90 percent silver |
| Sterling silver flatware and hollowware | Full set or odd survivors, no polishing | Sterling separated from plated, with sterling reading 92.5 percent |
| Dental gold | Loose, or still in the envelope from the dentist | Tested the same way as jewelry, with no cleaning required |
| Costume pieces mixed into the pile | Leave them in, do not sort at home | Screened out at no charge and handed straight back to you |
| Gift cards, cell phones and laptops | Bring the charger if you still have it | Assessed alongside your metal on the same visit |
Call the New Brunswick store at (732) 543-1313
📞 Call the New Brunswick Store: (732) 543-1313What to bring, and what not to bother doing first
There is nothing to prepare. Bring things loose, in a box, in a bag, or in the drawer liner they have been sitting in. The single most common wasted evening is someone spending it polishing, untangling and sorting at home. None of that changes a reading and none of it changes an offer.
Do not repair anything and do not have anything cleaned. A missing stone, a snapped link or a tarnished surface costs you nothing here, and money spent fixing a piece before selling it is money you will not get back.
A karat stamp is a useful starting point, not a verdict. Stamps rub away, and some were never accurate to begin with. Every metal item is verified by machine at the counter before a number is spoken, so an unstamped piece is no problem and a stamped one is still checked.
If some of what you have turns out not to be precious metal, that gets separated out and handed straight back to you at no charge. Nobody needs to know what they own before they walk in. That is what the test is for.
How your gold is tested while you watch
Each gold and silver item goes on our XRF spectrometer, which reads the elemental makeup of the metal in roughly two minutes a piece. The screen faces you. You see the composition come up before weight or price enters the conversation at all.
The readings line up with the karat system in a way that is easy to follow. 10K sits near 41.7 percent gold, 14K near 58.5 percent, 18K at about 75 percent and 22K around 91.7 percent. Sterling silver reads 92.5 percent. United States dimes, quarters and half dollars dated 1964 or earlier are 90 percent silver.
Nothing is scratched, filed, cut or dipped in acid to get those numbers. Whatever you put on the counter comes off it in the same condition, which matters if you decide the offer is not for you and want the piece back exactly as it was.
How weight and purity turn into a number
Once purity is confirmed, items are grouped and placed on a certified scale you can read, with the display where you can read it. You see the weight before anyone names a figure. Nothing is weighed out of sight and nothing is carried into a back room.
The offer is built from three things: the weight on that scale, the purity the machine just read, and the live spot price on the day of your visit. There are no assay charges, refining charges or handling charges taken out of it.
We show the arithmetic. If you want to know why a 10K chain was quoted at a different rate per gram than a 14K ring, ask, and you will get the actual reason rather than a shrug. Being able to explain the number is the whole job.
Accept and you are paid in cash on that same visit. Decline and every item goes back into your hands before you leave, with no fee and nothing owed. Sellers walk out of this store without selling fairly often, and that is a normal outcome, not an awkward one.
Walk in Monday to Friday, 10am to 6pm, 51 Bayard St
📞 Call the New Brunswick Store: (732) 543-1313Why sellers bring it downtown instead of mailing it away
Mailing gold to a distant company means packing it properly, insuring it, then waiting for it to arrive and be looked at by someone you will never meet. If their number disappoints you, you wait again for the return trip. One to two weeks is a normal round trip, and the price of gold does not sit still while your parcel is in transit.
Coming to Bayard Street collapses all of that into one visit. You are present for the test, present for the weighing, and present for the explanation. If you accept, you leave with cash the same afternoon.
One thing worth being clear about, since downtown has plenty of shops that do lend against goods: we are not a pawnbroker. We do not write loans and we do not hold anything as collateral. We buy your items outright and pay you the same day. There is no ticket, no interest and nothing to come back and redeem.
Reaching Bayard Street from across the river and beyond
Route 18 and Route 1 both drop you close to downtown, and because the store sits in the walkable core, the last stretch is easy whether you drive in or arrive on foot. Highland Park is straight across the Raritan, which makes this the obvious counter for anyone on that side of the river.
Beyond that, sellers come to us regularly from Edison, Franklin Township, Kendall Park, North Brunswick, Piscataway and Somerset. For most of those addresses this is the closest of our eight stores, and staying in the city beats driving out of it.
If you would rather handle the conversation in Spanish, say so when you arrive or when you call, and we will make sure someone can help you through the whole visit.
When you are ready, call the New Brunswick store at (732) 543-1313 with any question, or simply come by 51 Bayard St any weekday between 10am and 6pm. Remember that Saturday and Sunday are not options at this address.
New Brunswick gold buyer FAQs
Are you open on Saturday or Sunday?
No. The New Brunswick store on Bayard Street is open Monday through Friday, 10am to 6pm, and closed both weekend days. If only a Saturday works for you, East Brunswick is open 10am to 3pm and Middlesex is open 10am to 4pm, and both handle the same items we do.
Do I need an appointment?
No. Walk in any weekday during opening hours. Most visits take fifteen to thirty minutes, and the only reason to call ahead is if you have an unusually large estate lot and want us to expect you.
How do I get to you from Highland Park or off Route 18?
We are at 51 Bayard St in downtown New Brunswick, just off George Street. Highland Park is directly across the Raritan, and Route 18 and Route 1 both put the downtown within an easy drive. The store sits in the walkable part of the city, so the last stretch is simple with or without a car.
Does the evaluation cost anything, and am I committed to selling?
It is free and there is no obligation at any point. You can watch every test, hear the offer, decide it is not for you, and walk out with everything you brought. Nothing is owed and no fee is charged for our time.
Are you a pawn shop?
No. Lending is not something we do, and nothing you bring is held as security. Items are bought from you outright and paid for the same day, which means there is no ticket, no interest accruing and nothing to come back and redeem.
Should I clean, polish, untangle or sort anything before I come in?
Please do not. Polishing and repairs cost you money without changing what the metal is worth, and sorting at home just risks setting aside something valuable. Bring everything in as it is, and we will separate it at the counter.
What if I am not sure any of it is real gold, or I only have one piece?
Both are completely normal. One ring is worth the trip, and not knowing what you have is exactly what the test is for. Anything that turns out not to be precious metal is separated out and given straight back to you at no charge.
Can someone help me in Spanish?
Yes. Let us know when you call or when you arrive, and we will make sure a Spanish speaker walks you through the testing, the weighing and the offer.
Are there places that buy scrap gold near me in New Brunswick?
Yes. The New Brunswick store is one of the places that buy scrap gold: broken chains, mismatched earrings, and dental gold are tested and weighed the same as fine jewelry, and priced on their gold content, not their appearance.
Which towns is the New Brunswick store closest to?
Because the store sits in downtown New Brunswick, it is the closest of our eight locations for a good part of northern Middlesex County and the Somerset side of the river. Sellers come to the Bayard Street counter regularly from Edison, Franklin Township, Highland Park, Kendall Park, Milltown, North Brunswick, Piscataway and Somerset. Highland Park in particular is just across the Raritan, close enough that plenty of people walk or take a short drive over rather than heading out of the city. If you are coming from any of those addresses, remember the weekday-only hours before you set out.